If you are a woman in business, you need to incorporate online videos into your social media marketing strategy. By doing so, increases brand awareness and creates viewer action leading to more inquiries and sales.  In fact, according to Online Video Marketing Statistics, adding video to small business profiles: Increases number of business profile views [...]

Recently, a friend told me about a negative incident she had while dining at a large restaurant chain. Her waitress was very rude and inattentive. By the time her meal arrived, her colleague had finished eating. The last straw was realizing her steak was prepared wrong. Angrily, she took out her iPhone and sent out [...]

Given the current economic climate, flexible and “alternative” staffing arrangements have – in many cases – proliferated. Rather than looking for full-time, permanent employment, many people are looking instead at multiple temporary jobs. These jobs have acquired new currency in this recession, especially among white-collar job seekers, as they cast about for work of any [...]

An article with Forbes I read recently proclaimed 10 ways to get more done at work, written by an anonymous Forbes staffer that I’m going to assume was a baby boomer because the tips given were old-school workplace protocol based. They included shutting off the Twitter account, checking your email only a couple times a day, and eliminating [...]

When brewing company MillerCoors realized it was struggling to retain female salespeople, the company turned to social tools to turn this trend around. Executives at the country’s second-largest brewing company wanted to make far-flung female sales reps feel less isolated and more of a cohesive team. But how could they do this when their workers [...]

We wouldn’t cross the road without looking both ways, we wouldn’t give away our social security number to a stranger.  We take many precautions in our personal and professional lives and our use of Social Media tools should be no exception.  Here are some helpful suggestions to keep your information secure:

Are you blogging for business success? 4 Reasons why entrepreneurs should start blogging! Build loyalty by blogging, get followers by blogging, blogging for social media success.

Making the decision to use your Facebook account for professional reasons is a personal choice. You can try these options to secure your privacy and right to a personal life without isolating yourself professionally.