Articles By: Chantielle Kennedy

Chantielle MacFarlane is an online marketing consultant, specializing in content creation and search engine optimization. She enjoys helping small businesses integrate offline marketing efforts with online initiatives to present a cohesive promotional platform. For more information, visit CIK Marketing.

Collaborative workspaces are an innovative new way for entrepreneurs to approach business. Read how one woman created a coworking space in her community.

Research studies by companies like Purina indicated that having a pet in the workplace is not only entertaining, but also beneficial both in terms of productivity and employee well-being. Not only will your employees be happier, but it’s believed that they’ll also work harder and stay on task longer when pets are a permanent part of the workplace.

Image courtesy of Shutterstock As much as I love working from my home office (working in your pajamas has its perks), there are times when I simply can’t do it. I don’t know if it’s the fact that I can see our backyard pool from my office window, but there are just times when I [...]

Image courtesy of Shutterstock A recent article in the Globe and Mail has me considering a moral quandary. In it, Wency Leung reports on a new study that suggests women who take their husband’s last name are regarded as less competent and less ambitious. The study, which was broken into four parts, shows that women [...]

Image courtesy of Shutterstock There are dozens of reasons why I love being self-employed. I make my own hours, pursue my own goals, and focus on things that are important to me. But if there’s one thing I genuinely dislike about owning my own business it’s this: I hate asking the boss for time off. [...]

Believe it or not, your business logo can affect the future success of your company. Whether you’re opening a restaurant, launching a clothing line, or starting a consulting agency, your business logo will be forever associated with your company’s corporate image and brand. Create an image that’s memorable, original, and engaging, and your customers will [...]

Image courtesy of Shutterstock Ah yes, the business trip. It’s an integral part of any consultant’s work schedule. It’s also one of those occasions that female entrepreneurs dread. Don’t get me wrong, doing business on the road is always a welcome change; it’s the packing process that I can’t stand. When it comes to selecting [...]

Image courtesy of Shutterstock If your lifestyle is like mine, chances are you spend a great deal of time in your home office. In fact, it’s probably the most used room in your house, next to the kitchen. So why then, does your workspace look like more of a dungeon than a sanctuary? Wouldn’t work [...]